Is the clock ticking on the Christmas ad as we know it?

Say what you will about modern retail brands, but you can’t accuse them of not putting enough effort into the festive season. The Christmas...

Fashion chain Jigsaw ad banned for ‘objectifying’ women

An ad for fashion chain Jigsaw that featured a model climbing over a fence in her underpants has been banned for being likely to...

Key retail dates for e-commerce and online marketplace sellers to plan for in 2022

There are many dates, events and festivals on the UK retail calendar that e-commerce and online marketplace sellers plan for. Whilst some of these...

Wickes’ ‘Balance For Better’ initiative launches new Period Positive campaign

Home improvement retailer, Wickes, has launched a new Period Positive campaign set to remove the stigma and stress around menstruation at work. A first for...

PrettyLittleThing Enters the Metaverse with First Virtual Model

Fashion is reaching new heights with the growing opportunities proposed by the Metaverse and Global fashion retailer, PrettyLittleThing has just made a big move,...

Klarna launches first-ever immersive sports activation bringing basketball fans worldwide closer to the game

Klarna has today unveiled “The Klarna All-Star Vault,” an interactive activation celebrating the connection between fashion and professional basketball throughout its 75-year history. From February 18-20,...

Superdrug announces partnership with Jack Monroe to help customers ‘shop smart’ through cost of...

Accessible health and beauty retailer, Superdrug, today announces the launch of its Shop Smart campaign in partnership with poverty campaigner and activist Jack Monroe, to help...

Unibail-Rodamco-Westfield launches in-house retail media agency, Westfield Rise

Unibail-Rodamco-Westfield (URW), the developer and operator of Flagship retail and lifestyle destinations, announces the launch of Westfield Rise, an in-house media, brand experience and...

Christmas Adverts 2022

As sure as the winter nights get shorter, we can expect the arrival of Christmas adverts on our televisions, laptops and smartphones. Each year anticipation...

Victoria Plum appoints Helen Skelton as first-ever brand ambassador

Online bathroom retailer Victoria Plum has revealed TV and radio presenter Helen Skelton as its first ever brand ambassador. The deal is the first celebrity...