Redefining Your Business Brand: Utilising Social Media for Enhanced Online Exposure
This article aims to guide UK businesses through the labyrinth of social media branding, helping them to optimise their strategy for better reach and...
Nike Tops UK’s 2023 E-commerce Brand Rankings, with Ikea and Samsung Following Closely in...
According to the latest annual report on the e-commerce sector, Nike is the UK’s most prominent e-commerce brand in 2023.
The report, conducted by Salience...
TikTok Shop Partners with Royal Mail for ‘Click and Drop’ Service for Merchants
TikTok Shop has today announced a new partnership with Royal Mail to help merchants of all sizes improve their delivery experience and thrive on...
Why Retailers Need to Prepare for the Social Commerce Boom
Social commerce - purchases made directly on social networks - may seem anecdotal to some, but it's taking off and is expected to grow...
eCommerce Expo 2023 Preview
The digital landscape is ever-evolving, and with each passing year, the world of online trade witnesses significant shifts in trends, technologies, and strategies. At...
Retailers Must Join the Content Commerce Revolution That TikTok Started
There can be no doubt about the impact that TikTok has had on the ecommerce industry in the UK. Last year, small businesses on...
Snap Names Bridget Lea as New UK General Manager
Snap, the parent company of Snapchat, has appointed Bridget Lea as the new General Manager for the UK. Based out of London, Lea will...
Young Shoppers Value Purpose Over Price for Loyalty, American Express Reports
Gen Z and Millennial shoppers are continuing to prioritise retailers’ reputation and brand credentials when choosing where to spend, in spite of the challenging...
Rethinking value: Shoppers are balancing values with value
The impact of rising inflation and the increasing cost-of-living continues to filter down to retailers as new statistics show Britons reduced their ‘discretionary purchases’...
TikTok Traffic to Retailers Soars as May Data Shows Early Signs of Recovery for...
The latest Adobe Digital Economy Index data from the UK, based on Adobe Analytics data, revealed that UK consumers spent a total of £7.8...
