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B&Q and Pinterest team up to inspire Home Front trend with unique campaign

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B&Q has partnered with Pinterest to launch a new co-branded campaign, marking the retailer’s first use of the platform’s Trend Badge feature. The initiative...

TikTok overtakes Instagram and Facebook as the UK’s most shopped social channel, Retail Technology...

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TikTok has outpaced Instagram and Facebook to become the UK’s most shopped social channel, according to new research from theRetail Technology Show, retail’s golden...

Social commerce enters a new era but are retailers ready for scale?

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The launch of Instagram’s “Checkout” feature in March heralded a watershed moment for eCommerce and the entire retail world, but are retailers ready to...

TikTok Shop to sell fresh food on the platform for the first time

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TikTok has announced that, for the first time in the UK, users will be able to purchase fresh food directly through TikTok Shop, including...

2019 holiday checklist: Inspire shoppers with gift-giving ideas

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Whether they’re shopping for themselves or for others, 48 percent of today's shoppers say they're open to buying from new retailers during the holiday...

New Pay As You Grow facility will enable more flexible repayments on Bounce Back...

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The British Business Bank, the UK’s economic development bank, today announces further details of Pay As You Grow, which helps UK smaller businesses that...

Snapchat has used its AR to bring a bit of holiday magic to Carnaby...

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For those in the West End and dreaming of a white Christmas, Snapchat has used its AR to bring a bit of holiday magic...

Popularity vs Personalisation: Which is a better influencer marketing tactic?

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Following the coronavirus pandemic, print-advertising and in-person traditional marketing methods are coming to an end. The Advertising Standards Authority (ASA) are even hotter on regulations regarding transparent advertising hashtags #Ad...

Facebook and Twitter ‘failing to tackle fake review factories’

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Facebook and Twitter have been accused of failing to tackle an online industry of fake product reviews, with new research uncovering schemes on the...

Is the clock ticking on the Christmas ad as we know it?

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Say what you will about modern retail brands, but you can’t accuse them of not putting enough effort into the festive season. The Christmas...

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