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Shopify is a platform that will enable you to create your online store in minutes. It is one of the most used platforms when it comes to starting an online store. In fact, 87% of all merchants use the Shopify App Store as the base of their website. Shopify is an easy-to-use platform that will host your website and comes...
This year’s Black Friday could prove to be a watershed moment for the out of town retail park as we know it. Many retailers with a presence in the UKs retail parks are struggling to make a profit while facing ongoing lockdowns and restrictions. Even when they are able to trade, social distancing measures and the reluctance of many...
TikTok is today revealing its 2020 Creative Excellence showcase, featuring some of the most creative UK brand activations that bring to life what 2020 was all about on TikTok for brand marketing. From brands using TikTok to support local communities through the pandemic, to campaigns that put Creators at their heart, the 2020 Creative Excellence showcase celebrates storytellers that stood...
Manchester ad tech business, Branded Media, has developed a brainy new solution to one of modern life’s biggest problems: ‘low battery anxiety’. PowrPod charging stations have been delivered to over 30 colleges and universities throughout the UK, keeping students connected.  Pods are also in place at Manchester United.  The University of Reading, where PowrPods are sponsored by Coca-Cola Freestyle, have...
A pandemic-inspired digital signage solution, designed to help retailers of all sizes – from small independents to multi-national chains – to open and operate safely while also enhancing their communications with customers, has been awarded the highly prestigious and globally-recognised Digital Signage Technology of the Year Award for 2020. The range of PeopleCount queue management and safe social distancing...
The Christmas shopping and dining experience is one of the most memorable and cherished occasions in the calendar, and this year West End retailers and restaurateurs are coming together as part of #MyWestEnd to orchestrate a series of Traffic Free Saturdays in the lead up to Christmas. On ​Saturday 5t​h​, 12t​h ​and ​19t​h December ​Regent Street will be pedestrianised...
When it comes to the Black Friday sales, there are inevitably some winners and some losers. Brands across all sectors battle it out over the Black Friday weekend (including Cyber Monday) and it can all start to get a bit competitive with each business fighting for customers’ attention.  Black Friday is known for being the biggest sale weekend of the...
So, we are in Lockdown 2.0, and there is a looming sense that we are going to be in and out of some level of restriction for the foreseeable future. Amongst the many headaches this brings retailers, the lack of face to face contact with shoppers for those classed as ‘non-essential’ is a big one. Especially at a time...
Some grocery retailers faced recent criticism that they had unfairly benefited from rates relief, compared with non-essential retail stores that were forced to close during lockdown. While critics pointed out that grocers were able to stay open and make money, this narrative masks the fact that grocers and other essential retailers have racked up huge additional costs to cope...
The coronavirus pandemic has certainly taken its toll on retail this year and it is a long road back for those in this industry. The lockdowns have halted business for lengthy periods, but even when non-essential stores have been open there has been a great deal of anxiety amongst consumers which has stopped many from stepping foot in-store. Alleviating Anxiety...