Wren Kitchens enhances online shopping experience with 3D customisation solution

UK digital studio Pikcells has created the world’s first 3D online kitchen planner for Wren Kitchens using proprietary software that offers retailers a simpler...


Shepherd Neame opens experiential store

Britain's oldest brewer, Shepherd Neame has opened a seasonal pop-up at Bluewater in Kent. Open until 5 July 2017, the 167 sq m brewing...


Jack Wills looks to influencer content over photo shoots

Rather than spend time and money on endless product shoots, British heritage-inspired clothing brand, Jack Wills, is engaging Instagram influencers to create content promoting...

Influencer marketing for beginners

How do you as a business alter your communication towards a more humanistic approach, using media channels that your potential customers use in their...

The role of social media strategies on store design

The use of social media tactics and technologies by retailers in a bid to stand out from the crowd in an increasingly competitive market...

The experience of a stranger will influence what 45% of consumers buy

There are 2.3billion active social media users. Facebook has 1.71billion users, with 500,000 new users joining the network each day. Twitter has 1.3billion accounts,...

Retailers encouraged to get online to help the High Street

Cheltenham has made a surprise appearance in the top 10 of a list of towns and cities with a strong online presence alongside major...




High Street must embrace digital innovations

For years the retail industry has been at the forefront of harnessing online analytics to refine the customer experience and generate purchase behaviour online. However,...


The Interview: World Retail Congress

The Interview’ is The Retail Exchange’s series of in-depth interviews with leading figures from the world of retail. In this special edition, recorded at...

Hitting Refresh Instore

Shared Ambition

The Interview: O2

Maximising Seasonal Success