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Personalised, product-specific promotions are twice as likely to convert UK shoppers compared to general...

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While discount codes top UK consumers preferred promotions, offers that are personalised and tailored to a specific product a consumer has viewed are almost...

Retailing in the Euros: How to capitalise on football fever pitch 

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The commercial opportunities from the Euros – and more widely the mass of key sporting events during the summer from Wimbledon to the Olympics...

The Role of Staff and Technology in Modern Retail

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The "Retail Resilience" report explores the role of staff availability and technology in shaping consumer experiences within physical stores.  As retail continues to evolve, these...

Mango Unveils AI-Generated Campaign for Teen Line

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Mango has launched a campaign generated entirely by generative AI for the limited-edition Sunset Dream collection of its youth line, Mango Teen. This initiative...

Shirtmaker and brand, UNTUCKit, unbuttons data to increase store conversions by +6.9%, partnering with...

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Fast-growing brand, UNTUCKit, has partnered with RetailNext, the leading analytics solution for bricks-and-mortar retailers, to unlock in-store conversions, leveraging data and insights from its store estate...

Vans World 2 Launches on Roblox 

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The Gang, a developer studio specializing in creating bespoke digital activations, has once again partnered with Vans to blend skate into a new immersive...

Advertima and PADS4 introduce the first -in-store media player featuring full AI capabilities

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Advertima, the leading In-store Retail Media (Audience AI) specialist, and PADS4, the premier real-time in-store media content provider (CMS), have partnered on a scalable...

UK Social Commerce Market Expected to Double by 2028,

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The social commerce industry in the UK is predicted to more than double in the next four years, rising from £7.4 billion to almost...

How Retailers Are Using Augmented Reality to Increase Conversions

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Has your business adapted or changed in the last three years? In lean economic times, you must be at the forefront of technology. Doing...

How to Boost Brand’s Engagement Through Interactive Email Campaigns? 

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As Peter Shankman said, "The best marketing doesn't feel like marketing".  But how is it even possible without screaming about the features and benefits of...

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