Customer Lifetime Value (LTV) and Personalisation, two words that get used a lot by the modern-day marketeer.
There is one obvious tool to deliver on...
During the course of 2020, adidas launched its CONFIRMED app in the US (August 2020) and in China (October 2020). Building on the foundations...
Today, 4-March, Amazon is opening its doors to Amazon Fresh, the first convenience grocery store to offer Just Walk Out Shopping in the UK....
Digital signage software pioneer Navori Labs today launches Aquaji, an AI-driven marketing analytics software that will improve the customer experience in physical environments, including...
Twelve months in, the grind of a lingering pandemic means that fundamental shopper behaviours have been significantly transformed – and shoppers will never return...
Buy Now, Pay Later provider Zip has announced its UK arrival with Homebase one of its first major brand partners – the first and...
By now, you’ve all probably seen (and swooned over) the magnificent Carolina Herrera lipsticks. And while the cosmetic formula is certainly a reason they...
UK gift experience provider Virgin Experience Days will acquire the whole of Cloud 9 Living’s US operations.
The two brands are leaders in their domestic...
The end of the Brexit transition period may have brought a close to a tumultuous year of COVID and peak, but it has also...
The year 2020 has changed the way we shop forever. The pandemic has driven online sales, for example. Now, over 25 per cent of...
