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Essential Parfums to Open First UK Store in Soho

Shaftesbury Capital has announced that French fragrance brand Essential Parfums will open at 37 Beak Street in Soho in early October. The 795 sq...

Kookaï Opens First UK Boutique On Carnaby Street

Australian womenswear brand Kookaï has opened its first permanent UK boutique on Carnaby Street, marking a strategic move into physical retail in London following...

Kookaï To Open Debut UK Store On Carnaby Street

Australian-owned womenswear retailer Kookaï will open its first permanent UK store at 37 Carnaby Street in the coming months. The landlord, Shaftesbury Capital, has agreed...

Edikted confirms European debut at Carnaby Street

US fashion brand Edikted has signed for its first European standalone store at 52–55 Carnaby Street, marking its debut outside the United States within Shaftesbury Capital’s Soho portfolio.

ALOHAS to Launch First UK Store in Soho, London

Barcelona-born on‑demand fashion brand ALOHAS will open its inaugural UK store at 45 Beak Street, Soho, in September, offering curated footwear with an eco‑friendly, made‑to‑order model.

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