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Answered: The 5 top questions every European retailer has about first-party data

In a data-saturated world, the pathway to uncovering valuable insights hinges on the strategic utilisation of first-party data. From grasping customer preferences to executing...

5 Ways to Drive Retail Business Growth with First-Party Data

In an era marked by escalating worries regarding data privacy, the deprecation of third-party cookie tracking and the relentless demand to achieve greater results...

New report by Hokodo finds that B2B sellers lose out on buyer loyalty and...

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Hokodo has released a report that explores the habits and e-commerce expectations of business buyers.  Out of the 500 surveyed B2B buyers, 83% said that...

Uk and European Exports to China via Alibaba’s Platforms Grow by a Third to...

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A report commissioned by Alibaba Group reveals that UK exports via Alibaba Group’s platforms increased by more than half (57%) in 2022. Across 27 European...

9 out of 10 Businesses Will Revamp Loyalty Programmes by 2027

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89 % of businesses are planning to invest in new customer loyalty technology and approaches to improve their customers’ experience in 2024, following a...

UK consumers believe AI-powered pricing and promotions add the most value to their buying...

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With rapidly increasing use and adoption of artificial intelligence (AI) in their day-to-day lives, UK shoppers are increasingly expecting retailers to leverage AI to...

Despite a muted outlook for 2024, the Retail Think Tank outlines key growth opportunities...

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While the retail sector outlook for 2024 is expected to be muted, hampered by ongoing macroeconomic challenges, weakened consumer demand and low economic growth...

The Impact of AI on Retail in 2024 

This year, AI has transformed the future of customer experience and is quickly becoming a key driver of growth and productivity across industries. The...

UK Shoppers and Retailers Defy Predictions with Optimistic Spending Plans for Black Friday Cyber...

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Contrary to some forecasts that suggest a tough road ahead for retailers due to consumer frugality, global shoppers are poised to either maintain or...

Virgin Media O2 Business Movers Index Reveals Resilient and Cost-Conscious Brits Navigating the Cost-of-Living...

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The latest Virgin Media O2 Business Movers Index sheds light on how Britons are navigating the ongoing cost-of-living crisis. The quarterly report combines anonymised...