Wellness retailer Holland and Barrett has partnered with WHSmith to offer a curated range of health, wellness, and beauty products to customers travelling across the UK or abroad. The trial will see Holland & Barrett concessions added to three WHSmith Travel stores, located in Heathrow Terminal 2 airside, Gatwick North Terminal airside, and London’s Euston Rail Station.
In these dedicated Holland & Barrett branded spaces, customers will find a tailored offering of Holland & Barrett’s own brand best-selling vitamins, beauty products, and travel essentials that complement the wider WHSmith range.
Lisa Tookey, Commercial Growth Director at Holland & Barrett, said, “We’re always looking for new ways we can make wellness a way of life for even more people, and we’re delighted to be working with WHSmith to bring a selection of our range to travellers. Our aim is to test and learn through this pilot to understand how we might offer Holland & Barrett’s range of wellness products in travel locations in the future.”
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Holland & Barrett concession stands can now be found at WHSmith Travel stores in Heathrow airport, Gatwick Airport, and Euston station.