Mint Velvet, the British womenswear brand, renowned for its relaxed yet glamorous style has opened its new Boutique, and debut Milton Keynes location, within centre:mk’s premium Silbury Arcade.
Spanning 2,100 sq ft, the store offers Mint Velvet’s latest collection of womenswear footwear, and accessories. Designed by London-based StudioJill, the interior reflects the brand’s distinct Relaxed Glamour identity. The store is positioned as one of Mint Velvet’s key locations, further solidifying centre:mk’s reputation for premium retail.
This city debut builds on the centre’s first-class womenswear selection, joining premium brands such as Reiss, Jigsaw, Phase Eight, and The White Company, alongside leading names in fashion, Mango and H&M.
Kevin Duffy, centre:mk’s Centre Director, commented: “With a large affluent catchment area, this new Mint Velvet’s Boutique is a welcome addition to our premium offer which further enables us to cater to our customers’ demand for premium womenswear. The opening of Mint Velvet’s city debut reflects the brand’s confidence in our centre and further reinforces centre:mk’s status as a leading UK shopping destination in the region and beyond.”
The opening of Mint Velvet follows the recent success of centre:mk’s Fashion Weekend, which showcased the latest looks and trends from the centre’s quality line-up of brands to over 113,600 visitors, and the recent announcement that Space NK, the UK’s leading beauty retailer, will also debut at the centre as part of its UK expansion.
FMX and Time Retail Partners acted for centre:mk.
