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PAIGE, the international apparel brand, has officially opened its second international boutique at Bicester Village, one of the UK’s most renowned luxury shopping destinations. The new store, located at 50 Pingle Drive, Unit 125, Bicester, marks a key milestone in PAIGE’s global expansion and coincides with the brand’s 20th anniversary.

The 1,400 sq ft boutique offers a curated selection of men’s and women’s apparel, including denim, knits, outerwear, leather goods, and accessories from PAIGE’s Winter 2024 collection. The space, designed by Co-Founder and Creative Director Paige Adams-Geller and her creative team, features a Sardinian-inspired aesthetic. Neutral tones, natural textures, rustic accents, and graceful arches combine to create a warm, sophisticated shopping environment with subtle hints of blue woven throughout.

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An Immersive Shopping Experience

PAIGE’s Bicester Village location has been crafted to provide an immersive and personalised experience. Sales associates are trained as fit specialists, helping customers find the perfect look from head to toe. The boutique offers equal assortments for men and women, highlighting the brand’s exceptional craftsmanship and attention to detail.

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Paige Adams-Geller commented on the opening:
“Opening our second international store is an incredibly exciting step for us. We look forward to offering our international customers more access to our full PAIGE collection in one of the most beautiful shopping destinations in the UK. We’re thrilled to be joining this vibrant community, and it’s just the beginning as we continue to expand globally.”

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Content Director at 365 Retail | Website | + posts
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