In the latest episode of The Retail Tea Break podcast, host Melissa Moore is joined by Alison Dunn, Country Manager for Amazon Ireland, for a wide-ranging and fast-paced discussion on leadership, retail change and the realities of launching Amazon.ie. Drawing on her career across retail, Dunn reflects on what the Irish launch in March 2025 signals for the country’s e-commerce landscape and how consumer expectations continue to evolve.
The conversation examines the practicalities behind establishing a dedicated Irish platform, alongside insights from Amazon’s report The Impact of E-commerce on Consumers in Ireland, which explores shifting shopping habits and the growing interplay between online and physical retail. Dunn also discusses efforts to improve rural access through Amazon’s partnership with An Post, the opportunities the marketplace model creates for Irish brands looking to scale internationally, and the ongoing tension between Amazon’s role as both marketplace and retailer for SMEs.
Rounding out the episode is a look at Amazon’s Christmas campaign with Friends of the Elderly, placing commercial growth alongside social responsibility. Watch now:
