A burst of yellow now brightens the iconic King’s Road, as Trinny London opens the doors to its highly anticipated flagship store. Designed to offer an uncompromising shopping experience, the new space features interactive product-play areas and designated breakout zones, delivering a fully guided and personalised beauty journey that helps customers feel their best.
Personalised Skincare and Makeup Discovery
At the Trinny London flagship, the focus is on discovering products that are perfectly tailored to each individual. Whether you’re a skincare beginner or an aficionado, the store offers inspiration through personalised routines that highlight award-winning skincare products alongside bestselling makeup staples. From foundations and tinted serums to concealers and blushers, customers can easily shop for products that match their complexion, with displays organised by skin tone for a seamless and effortless shopping experience.
The Meet Your Match Room is a standout feature, where customers can explore pre-curated makeup looks and sets tailored to their cool, neutral, or warm undertones. The room also incorporates Trinny London’s innovative try-on technology, allowing customers to swap looks with ease. This fully personalised experience takes into account skin, hair, and eye tones, and even offers advice on clothing colours that complement both day and night looks.
A Community-Focused Studio Space
Downstairs, The Studio offers a first-of-its-kind space for personalised consultations and community events. This sanctuary provides a space for customers to relax and connect with Trinny London’s team of experts. Offering more than just the opportunity to shop, The Studio hosts exclusive community events, creating a space for beauty enthusiasts to learn, share, and feel part of the Trinny London community.
