The Cotswold Company, the digitally-led premium handcrafted furniture and homeware brand, has announced the opening of its 10th UK store, located in Stamford. Founded in 1996, The Cotswold Company specialises in thoughtfully designed, carefully crafted furniture and accessories, leveraging a digital-led omni-channel model. Working alongside specialist manufacturers and using traditional woodworking techniques, the brand’s products are built to last.
The new store, spanning over 4,000 square feet, is designed to inspire customers with a showcase of furniture across various ranges. Visitors can expect to find The Cotswold Company’s kitchen and dining, bedroom and living collections, as well as a variety of home accessories. Additionally, the store features an Upholstery Hub, where customers can explore different colour swatches and styles to find the perfect fabric and finish for their home.
This Stamford store marks the first location for The Cotswold Company in the East Midlands and follows a period of strong growth for the brand. In the six months to 31 August 2024, The Cotswold Company reported a 15% rise in sales, reaching £40.1 million. The brand’s performance significantly outpaced the wider home and furniture market, driven by a 39% increase in showroom sales. The company attributes much of this growth to the success of its geo-targeted digital marketing strategy.
Looking ahead, the brand plans to continue expanding its physical presence, with a new showroom set to open in the North West in the coming months. Several more stores are expected to launch over the next 12 months as The Cotswold Company strengthens its omnichannel offering.
Ralph Tucker, Chief Executive Officer at The Cotswold Company, shared his excitement about the new opening, saying, “Stamford is a fantastic store. It’s in a favourable location – one that opens up a new part of the country where consumers can get hands-on with the brand – and is the perfect showcase of our high-quality, made-to-last furniture.
“We’re really proud to reach the milestone of 10 UK showrooms. We’re on a really exciting journey at The Cotswold Company and have lots planned for the coming months – from new store openings to the launch of new ranges. This will help move more consumers away from throwaway furniture and cement The Cotswold Company’s position as one of the UK’s leading premium homeware brands.”
