What do brands really want from retail media? 

It’s simple isn’t it, brands just want a tangible return from their retail media investment? Of course, return on ad spend and total sales...

Just 3% of European retailers currently use behavioural personalisation, leading to lost conversions and...

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Lack of meaningful personalisation is costing brands lost conversions, leaving revenue opportunities on the table at a time when customer caution is lengthening buying...

To DM, or not to DM? Brands Need to Earn Their Place in a...

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New research from Twilio reveals that 50% of UK consumers want the brands they engage with to offer the communication channels they most commonly...

Phantom Inventory haunts retailers as a fifth of UK shoppers experience out-of-stocks due to...

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Phantom inventory is causing UK shoppers to experience out-of-stocks, with poor product availability negatively impacting sales and long-term customer loyalty, according to the latest...

Akeneo Launches New Supplier Data Manager Offering to Help Retailers and Distributors Onboard Supplier...

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Akeneo, the Product Experience (PX) Company and leading provider of Product Information Management (PIM) solutions, today announced its newest product offering, Akeneo Supplier Data...

Unwrapping Success: Key Insights to ‘Sleigh’ Your Holiday Campaigns

The way consumers shop during the holidays has undergone a significant transformation in recent years. Not only are they starting earlier, but as the...

Don’t Blame Shrinkage: Why Poor Digital Strategy Might Be Responsible for Retail Uncertainty

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Don’t Blame Shrinkage: Why Poor Digital Strategy Might Be Responsible for Retail Uncertainty While retail is a cyclical industry, it’s important to be honest about...

How retailers can use loyalty to win in the age of Shein

There’s no ignoring the ever-growing threat posed by online fast fashion giant, Shein. In fact, most high street value retailers have been struggling to...

Wunderkind announces integration with leading CDXP, Ometria, to help retailers scale revenue with high-performing,...

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Wunderkind, the leading cross-channel performance marketing solution, today announced its latest integration with Ometria, the first and only Customer Data Experience Platform (CDXP) designed...

4 Ways to Thrive in a New Era of Retail Advertising

In today's privacy-focused era, customers' increasing concerns and the impending demise of third-party cookies are sending shockwaves through the advertising industry across the UK...