Answered: The 5 top questions every European retailer has about first-party data
In a data-saturated world, the pathway to uncovering valuable insights hinges on the strategic utilisation of first-party data. From grasping customer preferences to executing...
5 Ways to Drive Retail Business Growth with First-Party Data
In an era marked by escalating worries regarding data privacy, the deprecation of third-party cookie tracking and the relentless demand to achieve greater results...
The Dos and Don’ts of First-Party Data for European Retailers
Turning first-party data into useful insights is challenging. But with more pressure than ever to hit revenue goals, European retailers must find smarter ways...
Building Consumer Trust in the Digital Age: Thrudark’s Strategy
At ThruDark, we’ve committed to charting our own course to success — and integral to that mission is the relationship we have with our...
The Impact of AI on Retail in 2024
This year, AI has transformed the future of customer experience and is quickly becoming a key driver of growth and productivity across industries. The...
After Google’s Cookie Cull U-Turn, Three Quarters Of Retailers Turn To 1st Party Data...
75% are now turning to 1st party data as an alternative to cookies, while 52% are looking towards zero party data in customer engagement
Phantom Inventory haunts retailers as a fifth of UK shoppers experience out-of-stocks due to...
Phantom inventory is causing UK shoppers to experience out-of-stocks, with poor product availability negatively impacting sales and long-term customer loyalty, according to the latest...
Halfords Revs Up Omnichannel Customer Engagement with Aptos Technology
UK’s leading provider of motoring and cycling services and products renews its agreement for Aptos’ POS, CRM and Sales Audit applications
Product Experience Company, Akeneo, Announces Strategic EMEA Executive Hire to Further Accelerate Its Expansion
Akeneo, the Product Experience (PX) company and leading provider of Product Information Management (PIM) solutions, today announced that Justin Thomas joins the company as...
Brown Thomas Arnotts Focuses on Customer Loyalty and Omnichannel Agility with Aptos Technology
Aptos, a leader in unified commerce solutions, announced today that Brown Thomas Arnotts, Ireland’s leading luxury retailer, will upgrade to the latest versions of...
