How the next generation will use social media?
Boomers, millennials, gen Z and now generation alpha. Each generation has a different relationship with social media, with some more native on it than...
2020: the fourth wave of Black Friday
Black Friday has undergone a significant transformation since its inception in 2010. First it was just about the discounts. Next it was about the...
How livestreams will support ecommerce 2.0
When the world closed up shop in 2020, ecommerce shifted into a new gear. But how consumers shop online is set to change.
In...
Influencer marketing boosted by Coronavirus pandemic
HypeAuditor has today released new research revealing that both influencers and brands have witnessed an uptake in influencer marketing since the outbreak of the...
Five social media trends that will redefine 2021
Hootsuite today launched its fifth annual Social Trends Report, shining a light on emerging trends in social media to help brands navigate the fast-changing...
Coping with the most unpredictable peak season in history: five key learnings for...
2020 has truly been a year like no other. So far, retailers have triumphed in the face of adversity - despite temporarily shutting-up-shop for...
Apple, Samsung And Microsoft are the brands UK shoppers will be watching this Black...
With Black Friday just around the corner, a money-saving website that looks at the best discounts from over 70 UK retailers (www.offeroftheday.co.uk) undertook a...
Two-thirds of SMEs in England feel more prepared for second lockdown
As we approach the end of an unpredictable and tough year for businesses, Barclaycard Payments’ latest SME Barometer has found that two-thirds (66 per...
How technology can help retailers stabilise and rebound from Covid-19
This is an exceptionally challenging time for retailers. The industry had showed signs of stabilising and recovering over the summer. But rising Covid-19 cases...
More than just a smile – reimagining customer service
What picture comes into your mind when you think about customer service (CS)?
Here are a few of the classics:
A room full of people...