Halfords snaps up Kent-based tyre specialists for £15m
Halfords has paid £15 million to buy a motor services company in the South East of England which specialises in changing tyres on cars...
Toyota introduces AR to enhance customer experience in showrooms
Digital agency Brandwidth has announced the launch of a new Augmented Reality experience for Toyota GB, which enables customers to ‘see inside’ the carmaker’s C-HR...
Mazda partners with intu to bring innovative pop-up store
Mazda has partnered with intu to bring virtual reality driving experiences to thousands of customers.
The pop-up store will offer customers the chance to experience...
The Interview – Rockar
A lot of talk in the automotive and technology sectors focuses on driverless cars; we’re told they’re just around the corner. In this edition...
Porsche launches AR experience at intu Trafford Centre
Sports car manufacturer, Porsche, has launched an interactive pop-up store at intu Trafford Centre. Open until 4 July, the Porsche Life pop-up store is designed to...