Toyota introduces AR to enhance customer experience in showrooms
Digital agency Brandwidth has announced the launch of a new Augmented Reality experience for Toyota GB, which enables customers to ‘see inside’ the carmaker’s C-HR...
The Interview – Rockar
A lot of talk in the automotive and technology sectors focuses on driverless cars; we’re told they’re just around the corner. In this edition...
A bike is for life, not just for lockdown’, says Dutch brand Swapfiets as...
More and more people have been exchanging their daily trek through London’s transport system for an invigorating bike ride – a trend which accelerated...
Asda cancels £750 million plans to sell forecourt business
The billionaire brothers who took over Asda earlier this year have abandoned a £750 million plan to fold the company’s petrol forecourts into their...
Halfords snaps up Kent-based tyre specialists for £15m
Halfords has paid £15 million to buy a motor services company in the South East of England which specialises in changing tyres on cars...
Porsche launches AR experience at intu Trafford Centre
Sports car manufacturer, Porsche, has launched an interactive pop-up store at intu Trafford Centre. Open until 4 July, the Porsche Life pop-up store is designed to...
Mazda partners with intu to bring innovative pop-up store
Mazda has partnered with intu to bring virtual reality driving experiences to thousands of customers.
The pop-up store will offer customers the chance to experience...
Used car seller Cazoo to float in £5bn New York listing
UK online car seller Cazoo has agreed to float on the stock market in New York in a listing that will value it at...
New car sales up 11% in March
Demand for new cars grew by 11% last month compared with March 2020, preliminary figures show.
Around 283,000 new cars were registered in the UK...
