dunhill, the British luxury menswear house, has partnered with Timeless Group of Companies to open a new flagship boutique in The Dubai Mall, marking the House’s exclusive presence in the Middle East. The boutique presents the full line from Creative Director Simon Holloway: fine tailoring, ready‑to‑wear, leather goods, footwear and hard luxury items. All are intended to reflect dunhill’s enduring combination of British masculine elegance, design excellence and timeless style.

The store’s design draws inspiration both from the rarefied world of the “dunhill gentleman” and the House’s London flagship, Bourdon House. Its façade is crafted in stone in a Belgravian style, leading into three interconnected rooms. These internal spaces are defined by natural wood, rich textiles and bespoke furnishings. Heritage features, including a carved armorial, painted wooden panelling and curved glass showcases — pay homage to the original grandeur of the Rue de la Paix boutique in Paris. Meanwhile, bold colour accents and a mix of vintage and bespoke furniture contribute character. In the final room, customers may attend Bespoke and Made‑to‑Measure appointments in what is described as a versatile yet intimate space.

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Founded in 1893 by Alfred Dunhill, after transforming his father’s saddlery into a supplier of “everything but the motor”, the House quickly became associated with innovation and refined luxury. Over time it has come to be known for its motoring accessories, English tailoring and leather goods, forging a reputation as a destination for elevation, classicism and hedonism. The brand already operates flagships in London, New York, Shanghai, Tokyo and Hong Kong.

Andrew Holmes, dunhill CEO ad Interim, said: “Opening our flagship boutique in Dubai Mall, in close collaboration with Timeless Group of Companies, is a significant moment for dunhill, reflecting our commitment to growth in a region renowned for its appreciation of quality and design. Dubai stands at the forefront of global luxury, and this new space allows us to share the House’s heritage and contemporary vision with a cultivated international audience. We look forward to deepening our connection with clients who value craftsmanship and enduring style.”

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Samara Punjabi, CEO of Timeless Group of Companies, added: “We are honoured to bring dunhill, a true icon of British luxury, to Dubai Mall — one of the world’s most prestigious retail destinations. This opening marks an important milestone for Timeless Group of Companies as we continue to curate exceptional brands for the region’s discerning clientele. dunhill’s heritage of craftsmanship and innovation makes it one of the world’s most distinguished luxury menswear houses, perfectly suited to the tastes of the sophisticated male consumer in the Middle East. We look forward to introducing this celebrated brand to our customers in the region.”

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