Shoptalk Europe

Shoptalk Europe will take place from 2-4 June 2025 at the iconic Fira Gran Via, Barcelona. It is the ultimate gathering of Europe’s top retailers, brands, and innovators, featuring:

• 4,500+ attendees
• 1 in 3 C-suite executives
• 1,600+ retail and brand decision makers
• 54% of participants representing retailers and brands with over $1B+ in annual revenue
• 165+ visionary speakers
• 25,000+ facilitated meetings
• Attendees from 70+ countries
• 73% of new retail and brand decision makers in 2024

At Shoptalk we have a unique privilege from having countless conversations with leaders from across the European retail industry every year. These conversations give us an unrivalled view to identify new meaningful trends, future perspectives and funding flows, so we can build an agenda for our Shoptalk community which truly defines how tomorrow’s consumers will shop, discover and buy.

With zero pay-to-play content, more than 160 of the brightest minds across every retail sector, discipline and function will explore the latest technologies and business models driving retail innovation, equipping you with tangible tools and tactics to unlock growth for your business.

What does it take to master unified commerce in today’s market?

A step beyond omnichannel, unified commerce puts the shopper at the heart, ensuring consistent, tailored experiences across all channels. Discover insights into how your organisation can master unified retail experiences through new structures, technology capabilities and customer-facing offerings to foster stronger customer relationships and drive sustainable growth.

How is the role of the physical store evolving in a digital-first world?

As retailers redefine the role of their brick[1]and-mortar spaces, they are blending digital integration and in-store innovation to create memorable, curated and connected experiences, as well as greater convenience for their customers. Our speakers will showcase how leading consumer brands are using physical spaces to drive both engagement and conversions.

How can retailers and consumer brands harness the Retail Media opportunity?

Projected to reach €31 billion in Europe by 2028, Retail Media is the third wave of digital advertising. We’ll explore both the consumer brand and retailer perspectives, including how to leverage the unique positioning of the physical store to captivate consumers at critical moments in their shopping journey. We’ll equip you with the tools to understand these change drivers and ensure your organisation is positioned to thrive in this new retail ecosystem.

How can retailers and consumer brands unlock the next-generation drivers of customer loyalty and demand?

Europe’s most innovative consumer brands and retailers are enhancing product discoverability, forming strategic partnerships for sought-after collaborations, expanding their offerings beyond core categories and implementing innovative loyalty strategies. You’ll leave Shoptalk Europe knowing what your organisation needs to do to keep pace with changing behaviours with case studies and best-in-class examples of driving customer loyalty and demand.

How can leaders create efficient businesses and foster high-performing teams?

In today’s fast-paced retail landscape, building agile, efficient businesses and high-performing teams is essential for successful digital transformation. Our speakers and agenda will explore the strategies, structures, and leadership approaches that empower teams to excel, while optimising operating models and empowering teams with technology, to drive maximum cost efficiency and agility.

You may have noticed that there isn’t a dedicated section on AI – why?

Rather than isolating AI in standalone content sessions, they’ll be embedding forward-looking insights on AI into sessions where they naturally align, ensuring the discussions are as relevant and impactful as possible for our audience.

For more information visit https://shoptalkeurope.com/community