Four global technology leaders – LED Studio, Aura Futures, Advertima and NowSignage – are coming together at the Retail Technology Show 2025 to showcase the next evolution of in-store Retail Media Networks.
Visitors to Stand B60 will experience interactive demonstrations revealing how these networks transform traditional retail spaces into intelligent, data-driven media environments that create immersive customer experiences while unlocking new revenue streams for retailers and brands.
In-store Retail Media Networks are revolutionising shopper engagement and revenue generation by enabling brands to advertise directly to consumers at the point of purchase. Through digital signage, interactive displays, and AI-driven content delivery, retailers can monetise audience reach while gaining a competitive advantage in an increasingly digital landscape.
The collaboration between these industry leaders takes this concept to the next level by integrating real-time audience segmentation, activation, and measurement along with seamless content management, ensuring every shopper interaction is optimised for maximum impact.
Aura Futures isa global technology integrator specialising in Retail Media Networks and who arecurating the full experience that brings together cutting-edge technologies in a fully integrated approach to in-store digital media. Advertima’s Audience AI technology detects audience segments and analyses behavioural patterns, enabling precise real-time content activation. LED Studio’s VIVID display, and V-Posters will showcase dynamic content in real-time, tailored to resonate with detected shopper segments. NowSignage provides content management, ensuring seamless media delivery.
This proven approach delivers measurable results, enhancing customer engagement, increasing dwell times, driving footfall, and boosting basket value. By leveraging real-time audience data and analytics from Advertima, brands can continuously refine their strategies, gaining deeper insights into shopper behaviour and maximising the effectiveness of their retail media campaigns.
Visit Stand B60 at the Retail Technology Show – from 2nd – 3rd April 2025 at ExCeL, London – to experience first-hand how Retail Media Networks is reshaping the in-store experience.
