QUIZ, the omni-channel fashion brand, has opened its new flagship store in the iconic Trafford Centre, Manchester. The shop, which opened its doors to the public last week, is located at 126 Regent Crescent within the centre and replaces QUIZ’s former store.

The new store boasts approximately 2,500 sq ft of sales floor, providing a larger space for customers. Designed in line with the brand’s latest look and feel, it features porcelain flooring, gold accents, and multiple LED display screens. This premium, boutique ambience is extended to the fitting rooms, which are equipped with LED mirrors and crystal chandeliers.

Trafford 2

Shoppers at the new store have access to QUIZ’s full range, from glamorous occasion wear to dressy casual wear, along with footwear and accessories. These items are available for both walk-in customers and through QUIZ’s click-and-collect service. The new shop opens just in time for the summer season, showcasing its latest Dubai-inspired collection, Summer Luxe.

The new store employs 15 staff members, with 11 relocated from QUIZ’s former store in the centre, and the larger space has created four additional jobs for the local area. This opening brings QUIZ’s total number of stand-alone stores in the UK to 68, and it marks its second store in Manchester, alongside its location in Arndale.

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Lyndsey Burgess, Area Manager at QUIZ, commented: “We’re delighted to announce the opening of our new store in the Trafford Centre. Our new store will not only welcome our loyal customers but also attract new ones. The brand-new, larger store features a modern design, ensuring the exceptional in-store experience that QUIZ is renowned for.”

Simon Layton, Centre Director at the Trafford Centre, added: “We are incredibly excited to see this new store concept come to life. Its expanded footprint is a testament to QUIZ’s commitment to enhancing the customer experience by offering a wider selection and a more engaging shopping environment.”