The Giant Corp ‘Rehab Centre’ is part of a wider iZettle marketing campaign encouraging UK consumers to think about their shopping habits and support local, independent businesses.
Run by trained therapists, The Giant Corp Rehab Centre offers a variety of interactive sessions – from group therapy and a digit distraction class to workshops with independent business owners – to make consumers think twice about their shopping habits, realise the damage it’s having on the high street and urge them to swap their ‘one-click’ cravings for local love.
Athena Duncan is the co-founder of Rebel Rebel, a floristry business in Hackney, and is running a workshop at the rehab centre teaching flower arrangements. She comments, “We need our high streets and shops so we can experience real things and touch them, taste them and feel them. In ten years’ time when we turn round and there are no high streets left it will be too late.
“At our workshops you will experience the fun of playing with flowers and creating something beautiful. We hope this will inspire you to explore your local shops and discover what it is to be real. Support your local shops now. Because we’re worth it!”
Edward Hallett, Managing Director at iZettle UK says, “Our research shows that it is time for consumers to start thinking about their shopping habits, and choices, to keep the high street alive. Small businesses are the backbone of the economy and create a world with choice and diversity. That’s why we provide them with powerful business tools so they can succeed in a world where big businesses are taking over.”
The Giant Corp Rehab Centre is open from 10am to 5:30pm on Friday 12th October and Saturday 13th October in Redchurch Street, Shoreditch. For those who want to kick their online shopping habit, tickets are available here and walk-ins are welcome.
