Standing out in today’s fast-paced retail environment requires more than just meeting customer demands. It requires agility, precision, and the ability to outpace the competition, even when dealing with the constant balancing act of pricing, inventory, promotions, and managing supplier relationships. Retail Express’ retail management solutions have AI at their heart, and offer a truly modern way for retailers to gain an advantage in a fast-advancing market.
Our modular platform brings algorithmic retailing to life, helping you take advantage of centralised planning, analytics and insights which enable smarter, faster and more profitable decisions. Optimise every part of a go-to-market strategy through AI tools which aid with dynamic pricing, supplier collaboration, and managing promotional activity. Overcome the barriers holding your business back: retail’s big questions remain, but the answer is now at hand.
Selling smarter by using AI
Take the complexities of driving revenue growth, not just a task of balancing regular and promotional sales but one of truly understanding customers’ needs and desires. AI offers retailers insights and foresight supported by the truth: real-time analytics can draw from a retailer’s data, from their competitors’ activities, and from the market at large to eliminate guesswork and paint a precise picture of pricing, timing, product selection and sales channels.
Retail Express can help you act fast. Revenue-driving dynamic pricing tools help capture sales at peak demand or strategically adjust to increase sales volumes. Suppliers are equally happy: with AI, retailers can bolster joint business planning, offering vendors insights into trade funding, the effectiveness of promotions they’re involved in, and opportunities for negotiation. AI tools essentially unlock brand new revenue streams, boost existing revenue opportunities, and reduce the risk of unnecessary discounting.
Maximising margins with advanced insights
Remaining competitive on the knife-edge of modern operating margins is incredibly difficult. Algorithmic retailing using AI offers opportunities to improve margins through efficiency, automation, and smarter decision-making, all while ensuring business-wide strategic consistency. It’s a path to joined up thinking which offers a leg up to every area of a retail business.
Safely automating price adjustments enables a dynamic response to fluctuations in cost, demand, or tricky moves from competitors; demand forecasting not only helps build a promotional calendar with impact, but it also allows retailers to do so without the fear of over- or under-stocking. AI retailing tools work with real-time sales data and external factors like seasonality and market trends to help keep everything optimal, improving supply chain efficiency and vastly reducing waste.
Making the right moves to improve customer experience
Customers are the lifeblood of any business, and modern shoppers have high expectations. Whether they know it or not, customers look for personalised, seamless and efficient shopping experiences – and AI can help retailers understand their customers perfectly to deliver exactly the right experience. AI can help curate advanced assortments, and offer the foresight to prepare for rising demand and meet customer expectations head on.
In fact, Retail Express can help you discover everything from the broad to ultra-granular. Insights into customer purchase history help with personalised promotions that deliver against promotion targets. Targeted incentives increase conversion rates, removing the need for mass discounting, while demand forecasting tools remove key customer frustrations like out-of-stock items – improving trust and keeping customers coming back. and reducing the potential of missed sales.
Taking the next step
The future of retail is powered by AI. And not just the future: the data, analytics and insights of advanced artificial intelligence are already helping many of the world’s largest retailers to drive greater revenue, protect their margins, and enhance the experience for their customers. Those that have embraced AI have gained a significant competitive advantage. Don’t get left behind – Retail Express is ready to help you integrate your business with the next generation of retailing tools.
Learn more about the ways AI-driven tools from Retail Express can help your business.
The Retail Technology Show, 2-3 April at ExCeL London, Stand C28
