Revo, renowned for its superior-quality sunglasses, has unveiled its first physical retail outlet in the US, situated in the trendy SoHo district of Manhattan at 436 West Broadway. This move marks a significant milestone for the brand, known for its innovative use of NASA-based lens technology in its products.
The SoHo location, nestled within one of Manhattan’s prime shopping zones, promises an immersive shopping experience for both longstanding fans and newcomers to the Revo brand. The store layout is designed to captivate shoppers with an array of displays that highlight Revo’s comprehensive product range. Visitors to the store will have the opportunity to explore and try on various styles from Revo’s collection, catering to both men and women. This includes lifestyle and performance sunglasses, as well as exclusive pieces developed in collaboration with sports legends like Annika Sorenstam, a Hall of Fame golfer, and Bode Miller, an alpine skiing superstar. Additionally, the store will feature custom prescription options, limited edition models, and collector’s items.
Cliff Robinson, CEO of Revo, expressed his enthusiasm about the new store, stating, “We are thrilled to bring Revo, an independently-owned premium American sunglass brand, to one of the best shopping areas in the world, SoHo. For the first time, the entire Revo collection will be under one roof in a key shopping destination where we look forward to interacting with Revo fans old and new alike. As a native New Yorker, this location is especially exciting, and we can’t wait to make our mark in this influential neighbourhood.”
This strategic expansion into one of New York’s most fashionable districts underscores Revo’s commitment to enhancing its retail presence and offering a personalised shopping experience to its clientele.
