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Swatch has unveiled its latest boutique within the esteemed Harvey Nichols in Knightsbridge. This new addition signifies a strategic expansion for Swatch in one of London’s premier shopping destinations.

Situated on the ground floor of Harvey Nichols, the boutique is poised to become a pivotal location for Swatch’s exclusive collaborations, including the widely popular OMEGA X Swatch and Blancpain X Swatch partnerships. A notable highlight is the debut of the ostrich-strap variant of the MoonSwatch, a unique offering exclusive to this UK location. Alongside the original MoonSwatch colorways, this special edition marks the commencement of a series of distinct collaborations showcased at Harvey Nichols.

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The interior of the Swatch boutique in Harvey Nichols Knightsbridge merges elegance with a lively ambience, reflecting the brand’s innovative spirit. The store features a diverse range of Swatch collections, encompassing classic designs, sought-after collaborations, and avant-garde series such as the NEON BIG BOLD IRONY and the BIOCERAMIC WHAT IF? Collection. Its bespoke design creates an engaging environment for customers, aligning with the festive season’s demand for distinctive, Swiss-made gifts.


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More than a retail space, Swatch’s new boutique in Harvey Nichols Knightsbridge stands as a destination for aficionados and shoppers alike, offering an immersive experience into the world of Swatch. Open from 10:00 to 20:00 on weekdays and Saturdays, and 11:30 to 18:00 on Sundays, inviting visitors to explore its unique timepiece collections.

Content Director at 365 Retail | Website | + posts
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