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TECHNOPOLIS powers digital shelf-edge capabilities with Pricer’s ESL solution

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Bulgaria’s leading electrical retailer, TECHNOPOLIS, has rolled out an ESL (Electronic Shelf Label) solution from Pricer, the world’s most reliable provider of ESLs, to...

Pricer showcases color ESLs, consumer engagement, sustainability and shelf availability advances...

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At EuroCIS, Pricer will be showcasing it’s scalable solution for in-store communication, together with several ecosystem partners. Pricer, the leading in-store communication company and market...

Magnus Larsson appointed new acting CEO of Pricer

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The Board of Directors of Pricer has appointed Magnus Larsson as acting CEO of Pricer AB. Magnus Larsson has been Vice President Customer Operations at...

Value beyond price – how supermarkets can leverage technology to tackle...

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Supermarkets can reduce fresh food waste by making their customers a broader and more appealing offer, says Duncan Potter, CMO of Pricer. Everyone wants their...

Pandemic prompts love for own-label amongst European shoppers as price sensitivity...

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Pandemic-fuelled price sensitivity is making European shoppers less loyal to brands, prompting shoppers to switch to own-brands rather than private-label products, the latest research...

The shelf-edge information revolution: 57% want digital engagement in the aisle...

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UK shoppers are increasingly demanding more digital information at the shelf edge to improve in-store shopping experiences and help inform their buying decisions, the...

The price is right: Pandemic drives price sensitivity among grocery shoppers,...

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Whilst economic uncertainty is making shoppers more sensitive to pricing and promotions in-store, younger demographics prove more loyal to branded purchases, the latest research...

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