Tag: Wunderkind
After Google’s Cookie Cull U-Turn, Three Quarters Of Retailers Turn To...
75% are now turning to 1st party data as an alternative to cookies, while 52% are looking towards zero party data in customer engagement
Over Three Quarters of Retailers Are Worried About Growing Consumer Privacy...
Over three quarters of retailers are worried about consumer privacy concerns, according to Wunderkind’s latest report.
Personalised, product-specific promotions are twice as likely to convert UK shoppers...
While discount codes top UK consumers preferred promotions, offers that are personalised and tailored to a specific product a consumer has viewed are almost...
Wunderkind Announces Autonomous Marketing Platform, Launches Studio Application for Delivery of...
Wunderkind, the leading AI-driven performance marketing solution, today announced the launch of its AI-powered Autonomous Marketing Platform and its first application, Studio, which brings self-service...
91% of shoppers won’t purchase from brands who serve ‘intrusive’ ads,...
Intrusive ads that disrupt consumers’ browsing experiences or shopping journeys risk lower engagement and, crucially, lost conversion and sales opportunities, the latest research from...
Wunderkind announces integration with leading CDXP, Ometria, to help retailers scale...
Wunderkind, the leading cross-channel performance marketing solution, today announced its latest integration with Ometria, the first and only Customer Data Experience Platform (CDXP) designed...
Cross-channel and cross-device identification ‘black-holes’ are hampering retailers’ personalisation capabilities, Wunderkind...
New data from Wunderkind, the leading performance marketing solution that scales one-to-one messages for retailers and brands, has revealed that black holes in retailers’ shopper...
What does a loyal customer look like?
It’s difficult to overstate the importance of loyalty. It’s an essential part of how we live our lives; it permeates countless choices that we...
Despite cost-of-living pressures, sustainability remains key focus for consumers and retailers
New research from Wunderkind, the leading performance marketing channel that scales one-to-one messages for retailers and brands, has found that despite being in the midst...
Tech stack gaps risk hindering marketing ROI as just 9% of...
New research from Wunderkind, the leading performance marketing channel that scales one-to-one messages for retailers and brands, has found that while retail Chief Marketing Officers...
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