Victoria Leeds, which is owned and operated by Redical, has announced that British heritage and lifestyle brand, Barbour, is set to unveil the city’s first standalone store in Victoria Quarter, showcasing the brand’s new ‘heritage’ design concept.
Measuring 2,679 sq ft and spanning two floors, Victoria Leeds’ debut Barbour store will mark the brand’s first new ‘heritage’ retail shop outside of London, and will showcase its heritage menswear and womenswear collections. Located at Victoria Quarter’s 9-11 King Edward Street, the concept store will complement and enhance the original character and heritage of the Grade II listed unit, presenting an industrial yet refined space that nods to the brand’s craftsmanship.
Set to open in the coming months, the store will mark the city’s first standalone Barbour store and complement the premium destination’s cluster of leading British brands including Vivienne Westwood, Mulberry, Boodles, and Penhaligon’s, cementing Victoria Leeds’ position as a leading UK retail destination and showcasing its ability in attracting best-in-class brand debuts.
Rachel Bradburn, Leasing Director at Victoria Leeds, commented: “Victoria Leeds has always been a home for leading British and independent brands but since Redical’s new ownership, we’ve seen a significant shift. Our impressive performance so far this year, coupled with the arrival of prestigious brands like Barbour with their newest concept store, exemplifies this momentum. This latest signing is yet another example of Victoria Leeds being the destination of choice for high calibre brands seeking a premium location with a proven loyal customer base. We’re very excited for Barbour’s new store opening later this summer!”
This news follows the recent announcement that responsibly made, contemporary demi-fine jewellery brand, Missoma, is set to open its second-ever permanent, flagship store this summer at Victoria Leeds. The 2,250 sq ft Victoria Quarter boutique, which will mark a regional debut and first standalone Missoma space outside of London, will stock the brand’s collection of iconic pieces in gold and silver, forever solid 14ct gold styles – handcrafted with conflict-free diamonds, emeralds, baroque pearls, and blue sapphires – as well as a range of collaborations.
