AI is a hot new topic winding its way into every tech-related conversation. Promises and misunderstandings of what it is and what it can do are rife, and this can be a problem in retail tech. With all the claims flying around, it’s difficult to tell what AI can really do, and where possibilities intersect with real-world applications. Taking a deeper look at what AI is and where it stands out in retail, it’s still possible to find some helpful directions worth exploring. So, where should we start, and where are we already using AI without realising it?
AI Already in Action
Terry Clark is the Publisher and Content Director of 365 Retail, with more than a decade of experience covering retail design, technology innovations, store openings and the wider retail industry. He also works closely with leading retailers, suppliers, agencies, events and industry awards across the UK.
