Marks & Spencer Launches Postal Donation Trial with Oxfam to Combat Textile Waste
Marks & Spencer has partnered with Oxfam to introduce a pioneering postal donation service, encouraging the public to donate not only wearable but also...
Over 1.3 million more customers shopped at Lidl GB during the run up to...
German discount supermarket chain Lidl has seen significant growth in the UK in recent years. In 2021, Lidl was the fastest-growing supermarket in the...
IKEA Prepares for Brighton Store Launch with Localised Approach to Home Furnishings
IKEA prepares to open a Brighton store, tailoring its offerings to the unique lifestyles of Brighton residents. Insights from home visits and focus groups will shape personalised, sustainable, and space-saving solutions.
M&S Unveils “Love Thismas (Not Thatmas)” Campaign for Christmas 2023
With the festive season fast approaching, Marks & Spencer has lifted the curtain on its 2023 Christmas Clothing & Home campaign. Orchestrated by the...
Rethinking value: Shoppers are balancing values with value
The impact of rising inflation and the increasing cost-of-living continues to filter down to retailers as new statistics show Britons reduced their ‘discretionary purchases’...
Is the clock ticking on the Christmas ad as we know it?
Say what you will about modern retail brands, but you can’t accuse them of not putting enough effort into the festive season. The Christmas...
Innovative Digital Art Showcase by Xin Liu in Collaboration with The Dalmore and Artnet...
The Dalmore, renowned for its artistry, passion and excellence, today cements its commitment to culture by championing the next generation of creatives. In collaboration...
Primark and Pinterest Launch Home Collection Inspired by Trending Searches
Primark partners with Pinterest to launch a homeware collection based on trending searches. Featuring Cosy Cottage, Minamaluxe, and Dainty Décor, the range is available in stores and via Click & Collect.
#BeautyTok: How the Beauty Sector has Nailed Social Media Marketing
If you want actual examples of social media shaping consumer interests, look no further than the beauty industry, or more specifically, the glossy world...
When brand purpose leads to real impact
What does it mean to be a purpose-led brand? For me it’s about advocating and driving change on issues genuinely linked to our business...