In Zero-Click Commerce, Trust Becomes The Key Battleground For Customer Connection
For decades, ecommerce has been defined by clicks. Retailers competed for them, optimised for them, paid for them and even measured their performance by...
Q&A: Alexandra Popa, Founder & CEO, Bordelle
Founded in 2009 by Alexandra Popa, Bordelle occupies a distinctive position in luxury lingerie and bodywear. The brand is recognised for its adjustable strapping,...
Precision Now Tops Price in AI-Led Delivery Demands, Says Ingrid’s Data, With Twice as...
As AI evolves consumer expectations across digital buying journeys, shoppers’ delivery demands have moved past expectations around low or no shipping costs and fulfilment...
Poor UX, Lack Of Integration & Device Overload Top Frontline Tech Frustrations, Says Data...
Despite growing investment in bricks-and-mortar innovation, retail staff are experiencing rising levels of friction driven by poor user experiences, disconnected systems and device overload...
Why The Future Of Physical Retail Is Measured In Time, Not Transactions
Physical retail is entering a brand-new era where success is no longer defined by footfall alone, but by how long consumers choose to stay...
Gen Z Prioritises In-Store Shopping Experiences
More than half of Gen Z consumers prefer going in-store for the shopping experience rather than buying something instantly online, according to new research...
Akeneo Survey Finds Consumers Are Using AI To Shop Smarter Ahead Of Prime Day
Akeneo has released new PX Pulse survey findings indicating that value-conscious consumers are increasingly using AI tools to research products, compare prices and identify...
Sunglass Hut Opens Covent Garden Summer Pop-Up
Sunglass Hut has launched a consumer pop-up in London’s Covent Garden as part of its OWN YOUR MOMENT summer campaign.
The event marked the arrival...
The End of Head Office Pricing
Central pricing strategies fall apart at the shelf if stores can’t execute cleanly. The future is policy-driven pricing where rules, not people, control price...
The Next Purchasing Paradigm: New Deciders in Zero-Click Commerce Journeys
AI-dominated discovery has become a fixation in brands’ forward-looking commerce strategies over the past two years and, as retailers look ahead to increasing levels...