91% of shoppers won’t purchase from brands who serve ‘intrusive’ ads, according to new...
Intrusive ads that disrupt consumers’ browsing experiences or shopping journeys risk lower engagement and, crucially, lost conversion and sales opportunities, the latest research from...
‘Ok’ to ‘Amazed’ – Tapping into the Psychology of Personalisation to Make Brand Related...
The evolution of shopping habits and consumer behaviours over the past decade are well documented, especially for younger generations. What continues to emerge is...
How retailers can use loyalty to win in the age of Shein
There’s no ignoring the ever-growing threat posed by online fast fashion giant, Shein. In fact, most high street value retailers have been struggling to...
Wunderkind announces integration with leading CDXP, Ometria, to help retailers scale revenue with high-performing,...
Wunderkind, the leading cross-channel performance marketing solution, today announced its latest integration with Ometria, the first and only Customer Data Experience Platform (CDXP) designed...
Intersport Cuts New Product Data Processing Time in Half with AI Solutions from Unifai,...
INTERSPORT, the global sporting goods retailer, has reported a 50% reduction in product data processing time, partnering with leading (AI) artificial intelligence platform Unifai,...
Hobbycraft Enhances Shopping Experience for Customers through Launch of New App
Hobbycraft has announced the launch of a new mobile application, providing customers with easy access to thousands of product and project offerings as well...
Almost half (45%) of retailers now experience customer churn rates upwards of 51%, according...
With the cost-of-living squeezing consumers’ disposable incomes and ebbing away at customers’ loyalty propensities, retailers are facing higher levels of customer churn, the latest...
John Lewis Partnership Boosts Tech Transformation with £100m Google Cloud Agreement
he John Lewis Partnership, the UK's largest employee-owned company, today announced a strategic partnership with Google Cloud, worth £100m over the next five years....
Half of personalised content is “boring” and “unhelpful” according to UK consumers
Over half (51%) of UK consumers say that the targeted content they receive online is often “boring” or “unhelpful.” That’s according to new research...
Young Shoppers Value Purpose Over Price for Loyalty, American Express Reports
Gen Z and Millennial shoppers are continuing to prioritise retailers’ reputation and brand credentials when choosing where to spend, in spite of the challenging...