The Importance of Building Customer Loyalty in Retail

In the competitive landscape of retail, fostering customer loyalty is essential for long-term success. Loyal customers provide a reliable revenue stream and contribute to...

Trading places: Five things heritage brands can learn from start-ups

Throughout our life we’re encouraged to look upwards for inspiration. To learn from our elders, from those who have been around the block, people...

9 out of 10 Businesses Will Revamp Loyalty Programmes by 2027

89 % of businesses are planning to invest in new customer loyalty technology and approaches to improve their customers’ experience in 2024, following a...

Jigsaw Selects Voyado to Drive Personalisation, Loyalty and Sustainability

Jigsaw, the renowned British fashion brand announces Voyado, as its new solution for customer loyalty and marketing automation. This collaboration marks a significant milestone...

Retaining loyalty in uncertain times

Recently GFK’s closely-watched consumer confidence index hit -40, its lowest score since records began in 1974. With the cost of living on the rise,...

Small Businesses Win Hearts: Warm Welcomes, Complimentary Samples and Exclusive Birthday Discounts Elevate the...

In an era marked by financial caution, the dynamics of shopper loyalty are shifting, particularly in light of the ongoing cost-of-living crisis. A comprehensive...

For today’s customers, what’s the point of points?

As Morrisons makes significant changes to its loyalty scheme, it’s time to reassess what’s really important to customers, says Swapi Founder and CEO Pete...

John Lewis Partnership Boosts Tech Transformation with £100m Google Cloud Agreement

he John Lewis Partnership, the UK's largest employee-owned company, today announced a strategic partnership with Google Cloud, worth £100m over the next five years....

Poundland Launches Nationwide ‘Perks’ Rewards App to Enhance Customer Savings

Poundland rolls out its new ‘Perks’ rewards app across all UK stores, allowing customers to save, earn, and play through exclusive offers, points, and prizes.

Klarna Introduces Flexible Payment Solutions to Boots.com and App in the UK and Ireland

Klarna, the AI-powered global payments network and shopping assistant, has today announced the launch of its flexible payment options on boots.com and in the Boots app...