How To Set Up A Successful E-Commerce Business: A Step-By-Step Guide
Embarking on the journey to establish a successful e-commerce business embodies the spirit of innovation and entrepreneurship characteristic of today's digital era. The transition...
Retaining loyalty in uncertain times
Recently GFK’s closely-watched consumer confidence index hit -40, its lowest score since records began in 1974. With the cost of living on the rise,...
For today’s customers, what’s the point of points?
As Morrisons makes significant changes to its loyalty scheme, it’s time to reassess what’s really important to customers, says Swapi Founder and CEO Pete...
What does a loyal customer look like?
It’s difficult to overstate the importance of loyalty. It’s an essential part of how we live our lives; it permeates countless choices that we...
Salling Group taps Cheetah Digital to scale its customer loyalty program
Cheetah Digital, the cross-channel customer engagement solution provider for the modern marketer, announces it has partnered with Salling Group, supporting the transformation of the...
Toolstation Unveils New Loyalty Club with 5% Discount on All Orders
Toolstation today announces the launch of a new loyalty programme, the Toolstation Club, offering customers who sign up 5% off ALL orders alongside exclusive...
Will inflation see a surge in supermarket loyalty schemes in the UK?
As Brits continue to face an inflation crisis with the cost-of-living continuing to surge, are supermarket loyalty schemes enough to retain customers? Cheetah Digital’s...
New report by Hokodo finds that B2B sellers lose out on buyer loyalty and...
Hokodo has released a report that explores the habits and e-commerce expectations of business buyers.
Out of the 500 surveyed B2B buyers, 83% said that...
Moneysupermarket snaps up cashback site Quidco
Price comparison group Moneysupermarket.com has agreed to buy cashback business Quidco in a deal worth up to £101 million.
Moneysupermarket said it will pay £87 million...
9 out of 10 Businesses Will Revamp Loyalty Programmes by 2027
89 % of businesses are planning to invest in new customer loyalty technology and approaches to improve their customers’ experience in 2024, following a...