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Half of personalised content is “boring” and “unhelpful” according to UK consumers

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Over half (51%) of UK consumers say that the targeted content they receive online is often “boring” or “unhelpful.”  That’s according to new research...

Tech stack gaps risk hindering marketing ROI as just 9% of retail CMOs believe...

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New research from Wunderkind, the leading performance marketing channel that scales one-to-one messages for retailers and brands, has found that while retail Chief Marketing Officers...

How retailers can use loyalty to win in the age of Shein

There’s no ignoring the ever-growing threat posed by online fast fashion giant, Shein. In fact, most high street value retailers have been struggling to...

Almost half (45%) of retailers now experience customer churn rates upwards of 51%, according...

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With the cost-of-living squeezing consumers’ disposable incomes and ebbing away at customers’ loyalty propensities, retailers are facing higher levels of customer churn, the latest...

Salling Group taps Cheetah Digital to scale its customer loyalty program

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Cheetah Digital, the cross-channel customer engagement solution provider for the modern marketer, announces it has partnered with Salling Group, supporting the transformation of the...

Small Businesses Win Hearts: Warm Welcomes, Complimentary Samples and Exclusive Birthday Discounts Elevate the...

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In an era marked by financial caution, the dynamics of shopper loyalty are shifting, particularly in light of the ongoing cost-of-living crisis. A comprehensive...

Just 3% of European retailers currently use behavioural personalisation, leading to lost conversions and...

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Lack of meaningful personalisation is costing brands lost conversions, leaving revenue opportunities on the table at a time when customer caution is lengthening buying...

Top tips to make Black Friday and Cyber Monday a success in 2022

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The biggest online shopping event of the year is upon us. With Black Friday and Cyber Monday just around the corner, planning for a...

Is Blockchain the Key to Revolutionising the UK’s Retail Industry?

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Blockchain technology, originally conceptualised by the elusive entity Satoshi Nakamoto in 2008, is swiftly moving beyond its initial purpose of powering the cryptocurrency, Bitcoin....

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