Customer data: Which retailers are leading the way?
The world of retail has undergone significant changes in recent years, and the impact is being felt across the industry. The old ways are...
New report by Hokodo finds that B2B sellers lose out on buyer loyalty and...
Hokodo has released a report that explores the habits and e-commerce expectations of business buyers.
Out of the 500 surveyed B2B buyers, 83% said that...
Klarna Introduces Flexible Payment Solutions to Boots.com and App in the UK and Ireland
Klarna, the AI-powered global payments network and shopping assistant, has today announced the launch of its flexible payment options on boots.com and in the Boots app...
Just 3% of European retailers currently use behavioural personalisation, leading to lost conversions and...
Lack of meaningful personalisation is costing brands lost conversions, leaving revenue opportunities on the table at a time when customer caution is lengthening buying...
How To Set Up A Successful E-Commerce Business: A Step-By-Step Guide
Embarking on the journey to establish a successful e-commerce business embodies the spirit of innovation and entrepreneurship characteristic of today's digital era. The transition...
The Body Shop’s Path to Revival Amid High Street Hurdles
The Body Shop, once a pioneering force on the British high street, has encountered numerous challenges over the past decades. Founded in 1976 by...
9 out of 10 Businesses Will Revamp Loyalty Programmes by 2027
89 % of businesses are planning to invest in new customer loyalty technology and approaches to improve their customers’ experience in 2024, following a...
Small Businesses Win Hearts: Warm Welcomes, Complimentary Samples and Exclusive Birthday Discounts Elevate the...
In an era marked by financial caution, the dynamics of shopper loyalty are shifting, particularly in light of the ongoing cost-of-living crisis. A comprehensive...
Superdrug Enhances Loyalty Scheme with VIP Rewards Through Mobile App
On 25th October, a fresh wave of rewards beckons the Health & Beautycard members of Superdrug as the retailer launches VIP Rewards on its...
91% of shoppers won’t purchase from brands who serve ‘intrusive’ ads, according to new...
Intrusive ads that disrupt consumers’ browsing experiences or shopping journeys risk lower engagement and, crucially, lost conversion and sales opportunities, the latest research from...