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Half of personalised content is “boring” and “unhelpful” according to UK consumers

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Over half (51%) of UK consumers say that the targeted content they receive online is often “boring” or “unhelpful.”  That’s according to new research...

Forget Superstores: Could Independent Retailers Establish Media Networks Too?

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Retail media ad slots are flying off the shelves. Bolstered by digitised loyalty schemes, most major supermarkets are unveiling retail media platforms, while ecommerce...

The Body Shop’s Path to Revival Amid High Street Hurdles

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The Body Shop, once a pioneering force on the British high street, has encountered numerous challenges over the past decades. Founded in 1976 by...

How To Set Up A Successful E-Commerce Business: A Step-By-Step Guide

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Embarking on the journey to establish a successful e-commerce business embodies the spirit of innovation and entrepreneurship characteristic of today's digital era. The transition...

Just 3% of European retailers currently use behavioural personalisation, leading to lost conversions and...

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Lack of meaningful personalisation is costing brands lost conversions, leaving revenue opportunities on the table at a time when customer caution is lengthening buying...

Klarna Introduces Flexible Payment Solutions to Boots.com and App in the UK and Ireland

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Klarna, the AI-powered global payments network and shopping assistant, has today announced the launch of its flexible payment options on boots.com and in the Boots app...

New report by Hokodo finds that B2B sellers lose out on buyer loyalty and...

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Hokodo has released a report that explores the habits and e-commerce expectations of business buyers.  Out of the 500 surveyed B2B buyers, 83% said that...

Customer data: Which retailers are leading the way?

The world of retail has undergone significant changes in recent years, and the impact is being felt across the industry. The old ways are...

Toolstation Unveils New Loyalty Club with 5% Discount on All Orders

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Toolstation today announces the launch of a new loyalty programme, the Toolstation Club, offering customers who sign up 5% off ALL orders alongside exclusive...

The North Face Scales New Heights in App Engagement and Customer Loyalty with Kochava’s...

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The Challenge: The North Face boasts a robust and widespread international footprint in the retail sector, encompassing a diverse range of lifestyle products and...

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