House of CB has announced plans to open a new store at Liverpool ONE, marking the premium womenswear label’s second UK location outside of London. The upcoming opening is part of the brand’s continued investment in physical retail and will occupy a 6,500 sq ft unit on Peter’s Lane.
The store is expected to reflect House of CB’s signature sculptural and ultra-feminine aesthetic. Designed as an immersive retail experience, it will carry the full ready-to-wear offering, including bridal collections, occasionwear, and seasonal edits such as Cottage Core and Darling.
Founded by Conna Walker, House of CB has built a reputation for its structured designs and hourglass silhouettes. The label is widely recognised for its celebrity following, counting figures such as Beyoncé, Jennifer Lopez, and the Kardashians among its global fanbase.
The Liverpool site follows strong local performance online and is seen as a strategic step to deepen the brand’s footprint outside the capital. Speaking about the opening, Conna Walker said: “We’re excited to join forces with Liverpool ONE. Liverpool has long been one of our strongest-performing cities online, and we’re excited to bring the full House of CB experience to our customers here. Our stores are designed as immersive spaces, places where clients can feel confident, inspired, and part of the brand.”
The new store will join other recent additions to Liverpool ONE, including UNIQLO, and upcoming openings from Sephora and TFG London. The expansion underlines Liverpool ONE’s continued appeal to international and premium retailers looking to establish a presence in the North West.
