LEGO Group has announced that the LEGO Store Arndale in Manchester will relocate to a larger store this summer, offering an enhanced retail experience for LEGO fans of all ages. The store, which has been a favourite in the city for nearly 15 years, will bring new interactive elements and immersive experiences to its expanded space.
A bigger and better LEGO experience
The new and improved store will introduce several hands-on and creative activities, designed to inspire LEGO fans and builders of all skill levels. Key features will include:
- LEGO Pick a Brick Wall – Customers can select individual LEGO elements to customise their own builds.
- Hands-on play opportunities – Monthly free build challenges and special events will be hosted in-store.
- Build a Minifigure Tower – Visitors can mix and match tops, bottoms, heads, and accessories to create their own LEGO minifigures.
- LEGO Store Associates – The expert team will assist customers in finding the perfect set, whether it’s for a gift or a personal collection.
Shweta Munshi, vice president of marketing, LEGO Retail at LEGO Group, said:
“We are delighted to share that we are relocating our LEGO Store Arndale. We are continually investing in our store portfolio and this new store will be a top retail destination for product launches and events, while acting as a hub for our LEGO community and new builders alike.”
Strengthening LEGO’s presence in Manchester
The relocation of the LEGO Store Arndale reflects Manchester Arndale’s ongoing appeal to top international brands. Steve Gray, head of European retail asset management at Global Mutual, joint asset managers of Manchester Arndale, commented:
“It is great to see the LEGO Group commit its long-term future to Manchester Arndale with a new larger store. The LEGO Store is one of our most popular retailers, and we expect their enhanced space will attract even more shoppers. The commitment of leading retailers such as the LEGO Group highlights the belief international brands have in Manchester Arndale, which continues to attract visitors from across the North West and beyond.”
More LEGO stores across the UK
The UK currently has 20 LEGO Stores, and the Arndale relocation follows a successful expansion year for LEGO Group in 2024, which saw new store openings in Cribbs Mall, Bristol, and across Europe. The upgraded Manchester location aims to further enhance the LEGO brand experience, ensuring fans can enjoy interactive play and exclusive events.
The official opening date and details of in-store events will be announced soon.
