TALA will open its second physical retail store at Westfield London on Saturday 1st November 2025. The active-inspired brand, which launched its flagship store on Carnaby Street in May, has confirmed that the new location will be situated in the shopping centre’s central atrium on the ground floor.
The store will offer early access to TALA’s upcoming DayFlex Collection ahead of its online release, as well as a Graphic Tee exclusive to the Westfield London location. Customers can register in advance via the brand’s website to secure access.
The announcement follows the brand’s recent physical retail expansion. CEO Morgan Fowles said: “Expanding with our second retail store into Westfield London marks an exciting milestone in TALA’s journey. Our Carnaby Street flagship launch in May of this year showed us just how much customers value connecting with the brand in person, and Westfield London allows us to take that experience to a new market. The centre attracts an incredible mix of local and international shoppers, making it the perfect location to grow our community and provide a brand experience. Physical retail continues to play a powerful role in deepening relationships with our community, and we’re proud to be expanding that presence at Westfield London.”
TALA founder Grace Beverley added: “Opening our second store in Westfield London is such an exciting milestone for TALA. It’s the shopping centre I spent so much of my childhood in, so to now see TALA there is a real full-circle moment. It’s the perfect place to bring our growing community together, whether you’ve been with us from day one or you’re discovering us for the first time. The process has been completely different to Carnaby Street, but the excitement is exactly the same. Carnaby really showed us how powerful it is to see people experience the brand in real life, and this new space takes that to the next level. This weekend is all about celebrating how far we’ve come and having an amazing time with our customers, who have been such a huge part of the journey.”
The Westfield London location extends TALA’s presence in physical retail and is part of a broader strategy to build brand engagement through direct customer interaction.
