A new look for New Look: Outfitting a fashion giant with digital transformation
During the Covid-19 lockdowns, high street retailers were forced entirely online - with ecommerce suddenly becoming their only means of revenue.
Even the biggest brands...
Suit Direct to Provide Tailored Site Search Experience
Fresh Relevance has announced that Suit Direct has selected its versatile personalisation platform to power personalised experiences for its customers online.
Suit Direct is a rapidly...
Summit Media Expands Collaboration with Ann Summers
Performance marketing specialist, Summit, recently extended its current partnership with leading national retailer, Ann Summers.
Having already excelled with Ann Summers paid social and SEO,...
Shiseido Americas selects Amperity to transform first-party data strategy
Amperity, the leading enterprise customer data platform (CDP) for consumer brands has been selected by beauty giant Shiseido Americas Corporation as the foundation of...
Almost half (45%) of retailers now experience customer churn rates upwards of 51%, according...
With the cost-of-living squeezing consumers’ disposable incomes and ebbing away at customers’ loyalty propensities, retailers are facing higher levels of customer churn, the latest...
John Lewis Partnership Boosts Tech Transformation with £100m Google Cloud Agreement
he John Lewis Partnership, the UK's largest employee-owned company, today announced a strategic partnership with Google Cloud, worth £100m over the next five years....
Half of personalised content is “boring” and “unhelpful” according to UK consumers
Over half (51%) of UK consumers say that the targeted content they receive online is often “boring” or “unhelpful.” That’s according to new research...
ASOS Media Group Partners with Rokt
Rokt has announced a new partnership with global online fashion retailer ASOS. The partnership will add to ASOS Media Group’s wider retail media programme,...
Forever 21 Selects Amperity to enrich offline and online customer experience
Amperity, the leading enterprise customer data platform (CDP) for consumer brands, has announced Forever 21 has selected Amperity to ‘maximise the value’ of its...
Authentic Brands Group selects Amperity to transform in-store and digital retail experiences
Authentic Brands Group (Authentic), a global brand development, marketing, entertainment, and digital platform is supercharging its data management strategy with Amperity, the leading enterprise...