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The latest retail fashion news

Iconome and Notting Hill retailers launch personalised virtual ‘High Street Takeover’

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Technology and design company Iconeme has collaborated with participating retailers in Westbourne Grove and Ledbury Road in London's Notting Hill to launch a personalised virtual 'High...

Victoria Beckham launches new bot for Facebook Messenger

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From the heart of London Fashion Week last week, Facebook Messenger made an exciting announcement with British fashion designer Victoria Beckham about the launch of her new bot...

Moss Bros. to let shoppers buy first and pay later

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An institution on Britain’s high streets, Moss Bros. Group plc has grown from a single stall at Covent Garden in 1851 to 129 stores...

Snap and send back

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New research from Barclaycard shows that ‘outfit of the day’ posts have literally become just that. Almost one in ten Brits reveal that they...

WhereWolf launches digital pop-up store

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WhereWolf, the first-ever searchable and shoppable fashion store, has launched their debut pop-up store at 6 Slingsby Place, St Martin’s Courtyard, open until 16...

UNIQLO launches UNIQLO IQ

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UNIQLO has made choosing clothes more fun with UNIQLO IQ, a digital concierge that provides new shopping experiences powered by Google’s voice recognition and...

The Interview – L’Estrange

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Co-founders of menswear apparel brand L’Estrange, university friends Tom Horne and Will Green share the story behind the brand’s development, talk about their store...

The Interview: Supremebeing.com

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An in-depth conversation with, owner of online clothing brand Supremebeing.com. Business broadcaster Ben Bland sits down with him to talk refashioning physical and online...

Harvey Nichols to become first UK department store to offer live shopping online

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Harvey Nichols is offering Live Shopping to online customers for the first time as part of a strategic partnership with retail technology company Hero....

ZARA to launch augmented reality experience

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ZARA has announced plans to introduce an augmented reality experience at 120 of its flagship stores worldwide for a fortnight, starting on 18 April. The...

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