ASOS launches Fit Assistant to help customers find the right size, first time
ASOS Fit Assistant is the smarter way to get sizing right, first time. Using machine learning, ASOS can now provide bespoke sizing recommendations on...
Shoppers play keepie-uppie with gigantic AR boot in new Timberland activation
Timberland launched a new augmented reality activation to promote its new ‘CityRoam’ collection. Created by experiential innovation agency, Wildbytes, the activation invites urban explorers...
Are online estate agents all the same?
All online estate agents share the principle of offering affordable fixed fees. It's a system which – if recent stories are to be believed...
Macy’s offers virtual reality experience in 70 stores
Macy’s and Marxent today announced that the companies’ partnership is the largest virtual reality rollout in retail history, with approximately 70 Macy’s VR installations...
Geometry UK unveils The Flagship retail innovation space
WPP agency Geometry UK has unveiled an innovative retail environment branded The Flagship. Located in the company's Paddington office, the immersive space allows brands and retailers...
Shopify opens first physical store in Los Angeles
Multi-channel commerce platform, Shopify has chosen LA as the location of its first bricks and mortar store, providing in-person help and support to merchants and aspiring...
Rehab centre for online shopping addicts launched
The Giant Corp 'Rehab Centre' is part of a wider iZettle marketing campaign encouraging UK consumers to think about their shopping habits and support...
ASOS customers can now shop the latest fashion with Google Assistant
Customers in the UK and US can initiate conversation with Enki, the ASOS shopping guide, by saying “Hey Google, Talk To ASOS” to their...
Adding value to your property with an extra bathroom
Lacking an idea on where to find a space to place an additional bathroom? Well, think again! Almost all homes have extra space, and...
Wearing enhanced CX on your sleeve: How wearables can drive in-store conversions
When all is said and done, retailers have two key resources to drive revenue and operate a successful business: the products they procure or...