P.Louise Breaks UK Revenue Record on TikTok Shop
Beauty brand P.Louise has broken the UK record for the most revenue generated on TikTok Shop by a UK brand, earning over £1.5 million...
8 Credible Ways to Make Money on Facebook
Over 3 million people worldwide use Facebook. With such a massive user base, people from all over the world can connect easily. But there's...
#BeautyTok: How the Beauty Sector has Nailed Social Media Marketing
If you want actual examples of social media shaping consumer interests, look no further than the beauty industry, or more specifically, the glossy world...
The Great Luxury Store Rethink
The retail landscape has undergone significant transformations over the past few years. A decade ago, the rise of e-commerce threatened to overshadow physical stores,...
Mango Unveils AI-Generated Campaign for Teen Line
Mango has launched a campaign generated entirely by generative AI for the limited-edition Sunset Dream collection of its youth line, Mango Teen. This initiative...
Vans World 2 Launches on Roblox
The Gang, a developer studio specializing in creating bespoke digital activations, has once again partnered with Vans to blend skate into a new immersive...
UK Social Commerce Market Expected to Double by 2028,
The social commerce industry in the UK is predicted to more than double in the next four years, rising from £7.4 billion to almost...
Givenchy Beauty Celebrates Pride Month with Colourful Roblox Makeover
To mark this Pride Month, Givenchy Beauty is transforming its Givenchy Beauty House experience on Roblox with a colourful Pride makeover, celebrating love, acceptance,...
Consumers Place More Value on Product Information Delivered on Retailers’ Owned Channels, Compared to...
When making online buying decisions, UK shoppers now place more value on product information delivered on retailers’ owned channels, compared to third-party channels, such...
Why Retailers Need to Prepare for the Social Commerce Boom
Social commerce - purchases made directly on social networks - may seem anecdotal to some, but it's taking off and is expected to grow...