Social Commerce on the Rise: How Merchants Can Capitalise on the Trend
With 98 per cent of Britons saying they made a purchase via social media in 2022, PayPal’s eCommerce Index¹ looks at how merchants can...
Primark Takes the Lead in Mother’s Day Social Media Engagement Among Fashion Retailers
According to a recent analysis by social media specialists Maybe*, Primark delivered the most engaging social media content among major fashion retailers in the...
Bestway Introduces WhatsApp Business Platform for Enhanced Customer Experience
Bestway Wholesale, the UK’s largest independent food and drink wholesaler, has announced that it will be extending its digital services to include WhatsApp for...
Aldi Emerges as Most Engaging on Social Media for Pancake Day
A recent analysis by social media specialists Maybe* has revealed that Aldi was the most engaging supermarket on social media for Pancake Day. According...
TikTok overtakes Instagram and Facebook as the UK’s most shopped social channel, Retail Technology...
TikTok has outpaced Instagram and Facebook to become the UK’s most shopped social channel, according to new research from theRetail Technology Show, retail’s golden...
eBay UK launch ‘Couple Up With Pre-loved’ campaign with Love Island
Today, eBay UK, the returning pre-loved fashion partner of Love Island celebrates the latest series launch with a new multi-channel campaign, which encourages shoppers...
LUSH reports recording breaking December sales
Lush UK&I has announced sales of £40.5m in December, exceeding forecasts and beating 2021’s sales by 13.1%, up 11% versus pre-pandemic sales in 2019. ...
Aldi tops supermarket social media performance
An analysis of the performance of the major supermarkets on social media in the run-up to Christmas has shown those using the platforms to...
New research shows social media becoming the go-to place for Christmas gift ideas
New research has revealed that 82% of us are either quite or very likely to be using social media to get ideas on what...
A Retailer’s Guide to Authentic Influencer Partnerships
When working with influencers on video content, retailers often struggle to strike the right balance between brand messaging and influencer content. Ensuring content remains...