Lakeside, the out-of-town super-regional destination owned and operated by SGS UK Retail, has signed Montreal-born lifestyle brand GARAGE.
The brand has secured a 4,221 sq ft space on the upper level at Lakeside Shopping Centre, strengthening the centre’s contemporary fashion offer. GARAGE, which has 231 stores across North America, launched in the UK earlier this year and is continuing its expansion across the market.
Known for elevated essentials and active lifestyle pieces, GARAGE has built a strong following through its brand presence and off-duty positioning. Its collections draw on the energy and style of New York and Los Angeles, with apparel and accessories aimed at fashion-conscious shoppers.
Lakeside has a catchment of 8.5 million people within one hour’s drive. The latest signing forms part of the centre’s wider strategy to broaden its retail mix and align its offer with the needs of its regional customer base.
“Lakeside remains the natural choice for brands entering the UK retail market, due to its established reputation as a leading super regional destination. GARAGE’s signing reflects both the strength of the scheme and quality of the brands represented. Its arrival will further broaden the retail mix, adding another globally recognised name to an already compelling line-up, while enhancing the depth and diversity that continues to distinguish Lakeside from competing destinations.”
Robert Jewell, Managing Director of Asset Management at Pradera
“Since launching our first UK location to a strong reception, we are focused on further establishing GARAGE in key retail destinations as we continue to grow our footprint across the market. Opening our first store in Essex marks an exciting milestone in this journey, strengthening our presence in one of the country’s most dynamic and accessible regions. Lakeside benefits from a broad and well-established catchment, where the GARAGE experience is set to resonate strongly.”
Romina Kolodziejska, Vice President, Global Real Estate & Store Development at GARAGE
The announcement follows the signings of PURESEOUL, Space NK and Oliver Bonas at Lakeside, together accounting for nearly 10,000 sq ft at the destination. The three retailers will add to the centre’s premium and lifestyle-focused retail mix.
Smith Young and LM are Lakeside’s retail leasing agents, while Metis and LM lead leisure leasing. Pradera asset manages Lakeside on behalf of SGS UK Retail. Newmark acted on behalf of GARAGE.
