Celebrating its’ UK launch, the beauty retailer hosted a star-studded launch event which welcomed a stellar line up of beauty founders and who’s who in the beauty arena.
Hosted in the heart of London at One Marylebone, VIP guests included Neelam Gill, Leomie Anderson, Julia Restoin Roitfeld, Maura Higgins, Ashley Roberts, A’Whora, Oti Mabuse and Scandinavian skincare founder Ole Henriksen who is known for his A-List clientele.
Celebrities, journalists and content creators were invited to join the brand for a sneak preview to experience the Sephora universe, exploring the newest and hottest products, brands and prestige beauty trends, through a fun and inclusive discovery journey.
Guests enjoyed exclusive ‘in conversation talks and masterclasses’ by celebrity makeup artists and brand founders including Mario Dedivanovic and Patrick Starr.
The beauty giant also showcased their Express All of You campaign. Set out to authentically connect with the hearts and minds of British audiences by inviting viewers to celebrate the truth that being British means being many different versions of oneself; unfixed, undefinable and uniquely experimental definitions of what beauty can be in the UK.
On the 17th October 2022 the Feelunique website became Sephora.co.uk, complete with the brand’s signature iconic black and white stripes. The fully immersive website, twinned with the coveted Sephora App, offers UK consumers an inspiring gateway to discover Sephora’s unique selection of prestige products from Makeup to Fragrance, Skincare, Haircare, and Wellness.
Terry Clark is the Publisher and Content Director of 365 Retail, with more than a decade of experience covering retail design, technology innovations, store openings and the wider retail industry. He also works closely with leading retailers, suppliers, agencies, events and industry awards across the UK.
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